Why Do You Need to Shop on Black Friday?

This year, Black Friday falls on 24th November 2017. Most of us like this day because it is the best day to shop. It’s the best holiday if you like to shop. Let’s trace back to the origin of this holiday that is celebrated in many countries today and the number is on the rise. The day is considered as the busiest shopping day of the year. Stores open as early as 4 AM. Some even open at midnight to offer promotional sales.

So why is the day called ‘Black Friday’, why not Red or Blue? Well the term was coined by Philadelphia police or bus drivers to describe the traffic observed a day after Thanksgiving. Streets were clogged with traffic caused by people heading to shopping stores. However, businesses did not like this negative explanation to the term and later, a new explanation came to be.

Sale day in other words, Black Friday is followed every year with multiple controversies. Most of them associated with lack of staff in stores, exposing them to over shifts, and rise in visitors’ violence. The day comes after Thanksgiving Day which is celebrated every fourth Thursday of November in the United States. Though not an official holiday, California and few other states in the US observe Black Friday as a holiday, which is followed by two weekends offs leading to a four-day shopping weekend.

The approaching Monday is coined as Cyber Monday. It is another shopping day for those who still wants to shop or didn’t find what they were looking for over the weekend. However, on Cyber Monday people shop online. This means people can make purchases from their offices and homes. Cyber Monday was the busiest day of 2014 with $2 billion sales in desktop online spending which was higher by 17% from the previous year.

Black Friday indicates the beginning of Christmas shopping season. During the 19th and 20th Century, stores would advertise Christmas shopping on the occasion of Thanksgiving. Back then, Thanksgiving parades sponsored by shopping stores were used to advertise Christmas shopping. Many people view this practice as inappropriate and it became socially unacceptable. But soon, people came up with the idea to start advertising Christmas shopping after Thanksgiving Day. It is now fashionable ‘not’ to advertise Christmas shopping before Thanksgiving.

The story has a capitalist angle too. Many believe that stores wanted the Christmas shopping season to stay on for longer. To offer a solution to this, in 1939, President Franklin D. Roosevelt announced that Thanksgiving would be celebrated on the fourth Thursday of November instead of the last Thursday. This extended the shopping season by a week. Later, an act of Congress reinforced this change.

Are you up for some Black Friday sales online now? Watch this space to stay tuned for some great Black Friday deals in the coming weeks.

Do write to us at editorial@techthirsty.com or Tweet to us at @Techthirsty.Read the rest

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ZARA App: Now Shop Round the Clock!

Ladies, it’s time to celebrate and get hooked on to your iPads all over again – and this time, it’s a style thing. Our favorite high street fashion label, ZARA, has launched its iPad app, and that too in 19 different languages! Now this may have been old news for some, considering ZARA already had an app for iPhones and Android devices. But the latest ZARA for iPad app offers far more features guaranteed to get you hooked onto your screen for a long time.

The app lets you look up clothes organized by categories, and even get details about each product you view, including a description, available sizes and price, and even lets you share interesting finds on the app on social networking platforms to get your friends’ thoughts on them.

Using the ZARA for iPad app, users can even check out the latest campaigns, new arrivals, Lookbooks, and weekly updated content. So browse through the app for new outfits and accessories and pick them up online itself, or let the mapping tool lead you to the nearest ZARA store, where you can try out the outfit you like before buying it.

Told you, this would get you hooked on to your iPads for the longest time for sure!… Read the rest

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