Just as news about social networking giant Facebook planning to acquire Whatsapp started to take storm, the instant messaging service provider has denied these rumors. WhatsApp business head Neeraj Arora told Venture Beat, “The TechCrunch article is a rumor and not factually accurate. We have no further information to share at the moment.” This rumor came about on TechCrunch, which said Facebook hoped to gain better leverage on mobile phones with acquisition of this application.

Even as the company is denying these rumors, they could well be true. Facebook has been high on the increased revenue from mobile resources recently. According to Facebook’s 2012 Q3 results, mobile ads comprised about 14 percent of the total revenue for the social media site. Facebook CEO Mark Zuckerberg had, in fact said,  “I want to dispel this myth that Facebook can’t make money on mobile.”

Well, all we can say is there, usually, is no smoke without fire.

Read the rumor: