iPhone 5 vs Samsung Galaxy S3: Which Of Them Pulls More Web Traffic?

Apple iPhone 5In spite of the flawed mapping software, the iPhone 5 does not really stop to pull customers towards its sleek and stylish design. The fact that Apple managed to sell over five million devices during the first week of its launch stands witness to this fact.

And now as per a latest report by Chitika, mobile ad firm, Apple’s latest sixth-gen iPhone 5 has even surpassed the Web traffic, outdoing its rivals’ Samsung Galaxy S III in less than 18 days.

The findings by the firm Chitika were based on millions of mobile ad impressions from both the devices across the US and Canada, starting Oct. 3rd till 9th.

By Oct. 9th, the firm noted that about 56 percent of impressions were from Apple’s iPhone 5 and 44 percent from the Galaxy S III.

According to Chitika it is the record-breaking sales numbers and the devices’ 4G browsing speeds of iPhone 5 that made way to this growth. However, the news was not really good for the Korean manufacturer, who puts its Galaxy device in direct competition to the Apple’s smartphone.

The report concluded with the fact that iPhone 5 remains the most active smartphone for the users of mobile Web.

However, many analytics company such as Localytics, a mobile app analytics and marketing firm believes that the patent trial between Samsung and Apple has in turn helped boost up Samsung Galaxy’s sales. The firm reported that Galaxy S III sales surged 9 percent each week since Aug. 1.

Interestingly, Samsung also managed to get a clean chit on the sale of its Galaxy Nexus device recently, which the Cupertino Calif.-based firm had asked the US court to ban.… Read the rest

Read more

iPad 2 Going Strong: Makes for 60% of Web Traffic in U.S.

Apple’s new iPad, which was launched with a bang continues to break tablet sales records in the US. However, reports indicate that the company’s previous model, the iPad 2 still stays popular in the U.S.

As per reports from Chitika that is based on data collected from its extensive ad network in the U.S., web traffic from the new iPad accounts for about 18 percent of all iPad traffic, while 60 percent still comes from the iPad 2. Chitika believes this to be a sign that people are still holding onto the old model of iPad. It points that the reason behind that sets in the minute differences between the iPad 2 and iPad 3 that is discouraging users of older iPads to upgrade.

Apple reportedly sold 17 million iPads this the past quarter, which is a record for the company. Apple CEO Tim Cook claims the new iPad is the most popular one sold ever. However, this data varies according to reports by Chitika. The reason can be Chitika talking about web traffic from iPads in the U.S. only, while Cook talking about sales in the global market.

iPad 2’s success can also be due to the discount that Apple offered, starting in March that reduced the cost $100 to $399.

Apple revealed that last week, between April and June this year, the company sold around 1 million iPads to schools. It has had a record-breaking quarter for Mac sales to schools, yet it sold twice as many iPads as it did Macs.

On the company’s earnings call with investors, Cook said pricing was a big part of the iPad 2′s success last quarter. Considering the sales of iPad 2, one fact is clear that Apple knows very well how to price products and make profits.… Read the rest

Read more