Snapchat would have been the best chat app ever had it kept all its promises to the users. Instead it is facing a lot of allegations from Federal Trade Commission. Gauging the seriousness of the problem and the probable punishment sentence, Snapchat accepted the allegations almost immediately.
FTC posted on a blog, “Snapchat, the developer of a popular messaging app, has agreed to settle Federal Trade Commission charges that it deceived consumers with promises about the disappearing nature of messages sent through the service,” on 8th May, 2014. Giving out more information the commission added, “The FTC case also alleged that the company deceived consumers over the amount of personal data it collected and the security measures taken to protect that data from misuse and unauthorized disclosure. In fact, the case alleges, Snapchat’s failure to secure its Find Friends feature resulted in a security breach that enabled attackers to compile a database of 4.6 million Snapchat usernames and phone numbers.”
Snapchat was heavily criticized for not addressing the data breach issue in a timely manner even though it was something extremely vulnerable. Snapchat agreed to the fact that it should have handled data in a better way than it did.
Simultaneously, with the announcement that it agreed to the terms of FTC, Snapchat posted in its official blog, “When we started building Snapchat, we were focused on developing a unique, fast, and fun way to communicate with photos. We learned a lot during those early days. One of the ways we learned was by making mistakes, acknowledging them, and fixing them.” FTC would monitor the company’s operations for the next 20 years from now.
Snapchat also claimed to fix most of the issues with the app even before FTC came into the scene with all its allegations.