The popular fashion brand of Ralph Lauren is all set to introduce a smarter PoloTech shirt for the fashion lovers, who are equally conscious about their health. The new addition to the wearable technology product list is priced at $295 (19, 470 INR), which is a bit hefty apparently.
“PoloTech smartshirt” for better health
Though the “PoloTech smartshirt”appears to be bit hefty, it includes some of the most used smartphone applications to ensure healthy living. Once it is worn, it can provide accurate reports of heart rate, movement intensity, breathing depth, stress level, steps taken, energy output as well as calorie burnt by the wearer. Made of silver fibers, the crew-neck shirt is all set to be launched on Thursday, August 27 with the sensors are placed just next to the skin. However, it would not cause any negative impact on the wearer’s skin.
The executive vice-president at Ralph Lauren Corporation, David Lauren has high expectations from this new “Ralph Lauren PoloTech shirt” and said it would change people’s look at fashion or apparels. According to Lauren, the new shirt will help people to lead a healthier life. The shirt is compatible with iPad or iPhone and make data transmission with help of “black box”enabled with Bluetooth.