Amazon is not usually known to be a company that loves to blow its own trumpet. But last week, when its CTO, Werner Vogels, took the stage at an event and promised that consumers would soon to get to see new, unbelievable offerings from Amazon’s Web Services, we couldn’t help but wonder what those could be. Here’s a list of a few things we would love to see:
Better analytics: Amazon recently announced that customers could run SAP’s HANA in-memory database on the platform for $0.99 per hour, and shell out an additional $2.50 for an extra-large EC2 instance. While this may seem like a rather expensive proposition of third-party services, we wish Amazon could release its own analytics technology for its customers.
Smaller portions of its infrastructure: As of now, Amazon charges its customers by the hour for using its platform. But with recent emergence of competition that is willing to charge customers for platform services even by the minute, maybe this is something Amazon would also want to get down to doing. It’s not just going to get cheaper for the customers, but would also ensure far more efficient usage of computing resources over Amazon.
More integration and PaaS capabilities: As customers, we’re always looking for something more on offer. And that’s just what we would love to see Amazon deliver. Amazon’s PaaS service, Elastic Beanstalk, has been quite a successful venture, and we wish it could offer customers a one-stop-shop for a variety of cloud services from Amazon and partners, from where customers can handpick whatever they wish to use and pay for those services. The model is quite like Amazon’s traditional business model, but we wonder if they can tweak it for their cloud offering too.
