At the event of ZenFestival in New Delhi, Asus launched four smartphones in India. These are ZenFone 2 Laser, ZenFone 2 Deluxe, ZenFone Selfie and ZenFone Max.
The ZenFone 2 Laser is available in three variants. Both the models ZE500KL and ZE550KL come with 2 GB RAM. However, while the former costs Rs. 9,999, the latter is available at a price range of Rs. 13,999 due to other varying features like ZE500KL runs on Qualcomm MSM8916 Snapdragon 410 and ZE550KL runs on both Qualcomm MSM8916 Snapdragon 410 and Qualcomm MSM8939 Snapdragon 615 chipsets. Moreover, where ZE550KL sports a 5.5-inch HD IPS display, the ZE500KL comes with a 5-Inch display The ZenFone 2 Laser ZE601KL, which has 6-inch full-HD IPS display and 3 GB RAM, is up for sale at Rs. 17,999.
The ZenFone 2 Deluxe has identical specifications to the ZenFone 2 Laser ZE601KL model. Launched in April, it runs on 2.3 GHz quad-core Intel Atom ZE601KL with 4 GB RAM and 64 GB on internal storage.
The ZenFone Selfie sports 13 MP front and rear cameras with laser autofocus, f/2.0 aperture, dual-color Real Tone flash and 28 mm focal length. This smartphone especially made to take selfies has been packed with few picture improvement tools for camera like Selfie Panorama mode, low light mode, enhanced beautification mode, backlight (HDR) mode, zero shutter lag and manual mode. The ZenFone Selfie has 3 GB RAM and runs on 64-bit octa-core Qualcomm Snapdragon 615 processor clocked at 1GHz and 1.7 GHz with Adreno 405 GPU.
ZenFone Max has 5000 mAh battery with 5.5-inch HD IPS display. It is powered by Snapdragon 410 and comes with 2 GB RAM and 8 GB or 16 GB of internal memory expandable upto 64 GB. The price for ZenFone Max, which will be available from October, has not been disclosed