The wait is finally over as Apple unveils its new smartphones, iPhone 6s and iPhone 6s Plus along with an iPad Pro as well as an all new Apple TV. While the new smartphones have brought in some fresh features like 3D force-sensitive touch and an array of new colors along with a better camera, it has failed to impress investors. They were expecting to see some groundbreaking features in the phone.

Apple introduces iPhone 6s, iPhone 6s Plus, iPad Pro and Apple TVApple iPad Pro and Apple TV fail to impress

The Apple iPad Pro, which is now paired with a stylus called “Pencil”, did not fetch positive responses from investors or Apple lovers. Many even criticized the company for adding the stylus because Steve Jobs never appreciated it.

Although Apple CEO Tim Cook expressed great hopes from the brand new Apple TV set-top box, this has also failed to impress investors. The new set-top box with voice control features is one of the most ambitious projects of the company and a negative reaction may affect the company adversely.

 Apple fails to meet expectations?

The expectations with Apple releases are always high and it is often difficult for the company to meet the bar. Things could have been better if the smartphones introduced some innovative technologies other than just modification of the old device. However, the latest iPhone 6s has not made an impression so far.